Search Engines, Big Tech and Publishers
A statement in passing in a paper by Dr Carlos Lopezosa et al states that "The relationship between journalism and SEO will depend on the links forged between media organisation and search engines."
Read More
More in this section
On-Page SEO
SEO best practices within the page — headlines, captions, tags — and how pragmatic journalists integrate them into daily news production.
SEO & News Production
How to integrate SEO into the newsroom workflow strategy to drive organic traffic to news content.
SEO and Digital Journalism
Traffic numbers as performance indicators, and how digital journalism is shaped by the SEO imperative.
Search Engines, Big Tech and Publishers
The evolving relationship between journalism, search engines, and platform power over news distribution.
Can journalists' work be evaluated by pageviews?
A critical look at attempts to evaluate journalist performance using online traffic metrics.
SEO Resources
Tools for rank-checking, keyword research, and full-service SEO solutions for news publishers.